Cookies, SDK's and Web-Tracking Policy

This Cookies, SDKs and Web-Tracking Policy (the “Cookie Policy”) supplements our Privacy Policy in order to give you detailed explanations on how we use cookies and similar technologies to process device data when providing the Services and Application to you. Capitalized terms not defined in this Cookie Policy will have the meaning given to them in the Terms and Conditions of Use.

COOKIES

In order for your visit to, or use of, the Application or Services to be appealing, and to allow some features of the Services and Application to be deployed, we use so-called “cookies” on various pages (if you access the Services and Application through a web-browser). Cookies are small text files that are stored on your device.
Some of the cookies we use are deleted after the end of your browser session, i.e. after you close the browser (session cookies). Other cookies remain in your browser and allow us to recognize your browser on your next visit (persistent cookies). If you don’t like cookies to be used on your device, you can configure your browser to decline the use of cookies altogether. Note however that declining the use of all cookies may limit the functionality of the Services and Application.

SIMILAR TECHNOLOGIES

Cookies are not the only way to process device data online. There are similar technologies, e.g. web beacons (sometimes called “tracking pixels”, “pixel tags” or “clear GIFs”). These are tiny graphics files that contain a unique identifier enabling us to recognize when someone has visited the Application and Services. This allows us, for example, to monitor the traffic patterns of users from one page within the Application and Service to another, to deliver or communicate with cookies, to understand whether you have come to the Application and Services from an online advertisement displayed on a third-party website, or to improve performance. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
For the mobile Application and Services, we also use Software Development Kits (“SDK’s”). SDK’s are part of the built-in code of our Application and function in a way similar to cookies; they collect certain information about your device or the interaction with the Services and Application, e.g. adding a certain product to your order cart before submitting an order, or having clicked on an advertisement for the Services and Application shown on a third-party website or application.

THE TYPES OF COOKIES AND SIMILAR TECHNOLOGIES WE USE

We classify the cookies and similar technologies that we use into three categories:

Essential
These technologies are required to navigate the Services and Application, and in order to use its core features. Without the use of such cookies, the proper functioning of the Services and Application cannot be guaranteed. You cannot opt out of these technologies so long as you are using the Services and Application.

Functional
These technologies store your information to fulfill important, if not strictly necessary, functions. For example, they enable us to customize your user experience and our service offering, allow us to continuously improve the services we offer by collecting and analyzing data on web traffic, or help you find exactly what you are looking for.

Marketing and advertising
These technologies are used to deliver personalized online advertisements for our services, targeted to your specific interests. These technologies are used to show you ads not only on our own Application but also on third-party websites and apps hosted by publishers who are not part of our company group. They also serve to provide you with special offers and promotional campaigns relevant to your preferences.